Primus
It starts with a Primus.
Authentic, refreshing, and 100% Belgian.
Primus is no ordinary lager. As a true Belgian classic, inspired by Jan Primus, Duke of Brabant, this beer embodies a timeless story of conviviality and connection. The Belgian tricolor on the label is no coincidence: it pays homage to local, artisanal roots that have remained faithful to the same recipe for over fifty years. Fresh and pleasant on the palate, this is a beer that isn’t overpowering but simply goes down smoothly.
The lineup includes three varieties: the authentic Primus 5.2, the refreshing Primus 2.6 with half the alcohol content, and the non-alcoholic Primus 0.4. Three versions of the same distinctive character, tailored to every occasion and every preference.
Available in Belgium, the Netherlands, and France
PACKAGING
Primus 5.2
- case of 12 x 25 cl
- case of 24 x 25 cl
- case of 12 x 75 cl
- can, 6 x 4 x 33 cl
- can, 6 x 4 x 50 cl
- 1 x 30-liter barrel
- 1 x 50-liter barrel
Primus 2.6
- case of 24 x 25 cl
- clip 4 x 6 x 25 cl.
Primus 0.4
- case of 24 x 25 cl
- clip 4 x 6 x 25 cl.
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Interested in a win-win partnership?
Whether you’re a hospitality entrepreneur, beer distributor, retailer, investor, or strategic partner, Haacht Brewery is open to a customized plan for growing together. Let’s brew this!
